Status:
Completed
Client:
Bright Ventures
Location:
UK
Bright Ventures, an based online store selling household tools, had trouble getting enough clicks on their ads. Their advertising costs were increasing, but they weren’t seeing enough people visit their website or buy their products. They needed a way to reach more people without spending too much.
I created a focused Meta Ads strategy to solve the problem. This included showing ads to the right groups of people, improving the designs of the ads, and writing simple and clear messages that explained the products. The plan helped reduce costs and got more people interested.
Results:
- Reach: 1,195,403
- Amount Spent: €1,734.56
- Clicks: 31,226
- CPC: €0.00555
- CPI: €0.00145